UNA FOTO / UN DIA: Automatopoesia - Andante con Moto

photo caption: billboards, carr 167, Bayamon, sur, PR

 

From: Ned
To: Ed, Walter, John, Scott, Jan
Subject: Car Facts
Date: Wed, 17 Nov 2010 08:46:04 -0500

Thought you'd enjoy...

Poet Elizabeth Bishop once called Marianne Moore "the world's greatest living observer."

Moore was already a famous American poet when in 1955 the Ford Motor Company asked for her help in naming its latest car model.

She came up with these names:

  • Mongoose Civique
  • Varsity Stroke 
  • The Anticipator 
  • Resilient Bullet 
  • Ford Silver Sword 
  • Thunder Crester 
  • Pastelogram 
  • The Intelligent Whale 
  • Andante con Moto 
  • Utopian Turtletop

But ultimately the Ford Company went with the name Edsel for the new car, after Henry Ford's son

[Thanks Ned, ed.]

 

J.Galligan
75GRAND/SUR
Santa Olaya, PR